Determining suitable monetization approaches for mobile phone applications within the smart phones industry
Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management; and, (S.M.)--Massachusetts Institute of Technology, Engineering Systems Division; in conjunction with the Leaders for Global Operations Program at MIT, 2013.
Main Author: | Chai, Chengran |
---|---|
Other Authors: | Bruce Cameron and Charles Fine. |
Format: | Thesis |
Language: | eng |
Published: |
Massachusetts Institute of Technology
2013
|
Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/80991 |
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