Business models and strategies in the video game industry : an analysis of Activision-Blizzard and Electronic Arts
Thesis (S.M. in Management Studies)--Massachusetts Institute of Technology, Sloan School of Management, 2013.
Main Author: | Lee, Ruri |
---|---|
Other Authors: | Michael A. Cusumano. |
Format: | Thesis |
Language: | eng |
Published: |
Massachusetts Institute of Technology
2013
|
Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/81088 |
Similar Items
-
Analysing the anticipate of Microsoft’s acquisition on Activision Blizzard
by: Mi Xingyu
Published: (2024-01-01) -
Customer research, customer-driven design, and business strategy in Massively Multiplayer Online Games
by: Andrivet, Sébastien
Published: (2007) -
Defining business strategy for development of travel and tourism industry
by: Davari, Dordaneh
Published: (2011) -
The photochemical industry : historical essays in business strategy and internationalization
by: Alt, Lutz
Published: (2011) -
The alignment of business strategy and information technology in the Japanese banking industry
by: Kosuge, Yoshiyuki
Published: (2005)