Business impacts of CRM implementations

Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2002.

Bibliographic Details
Main Author:	Pinto de Mendonça, José Rogério, 1963-
Other Authors:	Glen L. Urban.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2005
Subjects:	Management of Technology Program.
Online Access:	http://hdl.handle.net/1721.1/8467

Internet

http://hdl.handle.net/1721.1/8467