Services and the Business Models of Product Firms: An Empirical Analysis of the Software Industry
Some product firms increasingly rely on service revenues as part of their business models. One possible explanation is that they turn to services to generate additional profits when their product industries mature and product revenues and profits decline. We explore this assumption by examining the...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Article |
| Language: | en_US |
| Published: |
Institute for Operations Research and the Management Sciences (INFORMS)
2014
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| Online Access: | http://hdl.handle.net/1721.1/87623 https://orcid.org/0000-0003-4656-6803 |