Three findings regarding privacy online

The Internet now enables firms to collect detailed and potentially intrusive data about their customers both easily and cheaply. I discuss three empirical results related to customer privacy-protection that is enacted in response to this change.

Bibliographic Details
Main Author: Tucker, Catherine Elizabeth
Other Authors: Sloan School of Management
Format: Article
Language:en_US
Published: Association for Computing Machinery (ACM) 2014
Online Access:http://hdl.handle.net/1721.1/88198
https://orcid.org/0000-0002-1847-4832