Market research of commercial recommendation engines for online and offline retail

Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, 2014.

Bibliographic Details
Main Author: Duan, Yaoyao Clare
Other Authors: Vivek Farias.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2014
Subjects:
Online Access:http://hdl.handle.net/1721.1/90218