"Marketplace" or "mall"? : business model and strategy for a startup in China's B2B e-commerce market

Thesis: S.M. in Management Research, Massachusetts Institute of Technology, Sloan School of Management, 2015.

Bibliographic Details
Main Author:	Lin, Chen, S.M. Massachusetts Institute of Technology
Other Authors:	Michael A. Cusumano.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2015
Subjects:	Sloan School of Management.
Online Access:	http://hdl.handle.net/1721.1/99000

Internet

http://hdl.handle.net/1721.1/99000