Satisfaction in online communication.

To apply the Uses and Gratifications Theory on virtual communities to confirm or discover the needs of users and what gratifies them.

Bibliographic Details
Main Authors: Ong, Weicheng., Tng, Pei Wei., Yao, Siyi.
Other Authors: Sunanda Sangwan
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10019