Consumer decision making in financial investments

This paper presents the results of an experiment on how subjects make investment decisions based on the content and presentation of the information available to them.

Bibliographic Details
Main Authors: Uchida, Dean Masao, Oh, Eileen Yi Lin
Other Authors: Das, Amit
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10021