Trend-casting in the interactive digital media industry : some results and guidelines

Trend-casting in the interactive digital media industry : some results and guidelines

In this practice article, we present the results of a scenario planning approach that is a hybrid of the three main schools of thought. Our research objective was to study the future of Interactive Digital Media applications such as online music, on-demand television and massively multi-...

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Bibliographic Details
Main Authors: Yi, Yang, Sharma, Ravi S.
Other Authors: Wee Kim Wee School of Communication and Information
Format: Journal Article
Language:English
Published: 2013
Subjects:
DRNTU::Library and information science::Archives and records management::Digital preservation
Online Access:https://hdl.handle.net/10356/100257
http://hdl.handle.net/10220/18358
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2286519

Internet

https://hdl.handle.net/10356/100257
http://hdl.handle.net/10220/18358
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2286519

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