Radio and Facebook : the relationship between broadcast and social media software in the U.S., Germany, and Singapore

Since its inception, the Internet has been eyed with both hope and caution by traditional media outlets. For many years, radio looked to the Internet (Web 1.0) to extend their brand and increase awareness for their stations. Enter Facebook (Web 2.0), with its interactive ability to add friends and b...

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Bibliographic Details
Main Authors: Klapczynski, Julia, Wood, Elliott, Freeman, Bradley Carl
Other Authors: Wee Kim Wee School of Communication and Information
Format: Journal Article
Language:English
Published: 2014
Subjects:
Online Access:https://hdl.handle.net/10356/100494
http://hdl.handle.net/10220/24112