Content analysis of the crisis management efforts of Singapore Airlines in the SQ006 crash.
Through the content analysis of two English dailies, The Straits Times and The Taipei Times, Singapore Airlines' public relations efforts were evaluated.
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/1011 |