Finding the right franchise opportunity - a framework to increase the success rate of a franchise opportunity.

Development of a framework through exploratory research and valuable insights from industry experts and academics, to find the right franchise opportunity for a potential franchisee by increasing the success rate.

Opis bibliograficzny
Główni autorzy: Chua, Ivor Tjun Tat., Goh, Huimei., Poh, Angel Huiqin.
Kolejni autorzy: Choo, Clive Wee Ee
Format: Final Year Project (FYP)
Wydane: 2008
Hasła przedmiotowe:
Dostęp online:http://hdl.handle.net/10356/10128
Opis
Streszczenie:Development of a framework through exploratory research and valuable insights from industry experts and academics, to find the right franchise opportunity for a potential franchisee by increasing the success rate.