Service quality of Singapore tour operators : Chinese tourists' perspectives.
To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. Thi...
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Format: | Final Year Project (FYP) |
Published: |
2008
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Online Access: | http://hdl.handle.net/10356/10159 |
_version_ | 1811690042673856512 |
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author | Choo, Wen Min. Khoo, Wendy Wee Lee. Ng, Xueni. |
author2 | Wu, Yuan |
author_facet | Wu, Yuan Choo, Wen Min. Khoo, Wendy Wee Lee. Ng, Xueni. |
author_sort | Choo, Wen Min. |
collection | NTU |
description | To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. This would distinguish Singapore from the other destinations and thus attracts more Chinese tourists to come Singapore for holiday. |
first_indexed | 2024-10-01T05:57:42Z |
format | Final Year Project (FYP) |
id | ntu-10356/10159 |
institution | Nanyang Technological University |
last_indexed | 2024-10-01T05:57:42Z |
publishDate | 2008 |
record_format | dspace |
spelling | ntu-10356/101592023-05-19T06:24:06Z Service quality of Singapore tour operators : Chinese tourists' perspectives. Choo, Wen Min. Khoo, Wendy Wee Lee. Ng, Xueni. Wu, Yuan Nanyang Business School DRNTU::Business::Marketing::Customer services To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. This would distinguish Singapore from the other destinations and thus attracts more Chinese tourists to come Singapore for holiday. 2008-09-24T07:40:41Z 2008-09-24T07:40:41Z 2006 2006 Final Year Project (FYP) http://hdl.handle.net/10356/10159 Nanyang Technological University application/pdf |
spellingShingle | DRNTU::Business::Marketing::Customer services Choo, Wen Min. Khoo, Wendy Wee Lee. Ng, Xueni. Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title | Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title_full | Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title_fullStr | Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title_full_unstemmed | Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title_short | Service quality of Singapore tour operators : Chinese tourists' perspectives. |
title_sort | service quality of singapore tour operators chinese tourists perspectives |
topic | DRNTU::Business::Marketing::Customer services |
url | http://hdl.handle.net/10356/10159 |
work_keys_str_mv | AT choowenmin servicequalityofsingaporetouroperatorschinesetouristsperspectives AT khoowendyweelee servicequalityofsingaporetouroperatorschinesetouristsperspectives AT ngxueni servicequalityofsingaporetouroperatorschinesetouristsperspectives |