Service quality of Singapore tour operators : Chinese tourists' perspectives.

To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. Thi...

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Bibliographic Details
Main Authors: Choo, Wen Min., Khoo, Wendy Wee Lee., Ng, Xueni.
Other Authors: Wu, Yuan
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10159
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author Choo, Wen Min.
Khoo, Wendy Wee Lee.
Ng, Xueni.
author2 Wu, Yuan
author_facet Wu, Yuan
Choo, Wen Min.
Khoo, Wendy Wee Lee.
Ng, Xueni.
author_sort Choo, Wen Min.
collection NTU
description To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. This would distinguish Singapore from the other destinations and thus attracts more Chinese tourists to come Singapore for holiday.
first_indexed 2024-10-01T05:57:42Z
format Final Year Project (FYP)
id ntu-10356/10159
institution Nanyang Technological University
last_indexed 2024-10-01T05:57:42Z
publishDate 2008
record_format dspace
spelling ntu-10356/101592023-05-19T06:24:06Z Service quality of Singapore tour operators : Chinese tourists' perspectives. Choo, Wen Min. Khoo, Wendy Wee Lee. Ng, Xueni. Wu, Yuan Nanyang Business School DRNTU::Business::Marketing::Customer services To investigate the overall service quality of Singapore tour operators by analysing the expectations and perceptions of Chinese tourists. To identify Singapore tour operators weaknesses from Chinese tourists' perspectives, such that financial resources can be better directed to these areas. This would distinguish Singapore from the other destinations and thus attracts more Chinese tourists to come Singapore for holiday. 2008-09-24T07:40:41Z 2008-09-24T07:40:41Z 2006 2006 Final Year Project (FYP) http://hdl.handle.net/10356/10159 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business::Marketing::Customer services
Choo, Wen Min.
Khoo, Wendy Wee Lee.
Ng, Xueni.
Service quality of Singapore tour operators : Chinese tourists' perspectives.
title Service quality of Singapore tour operators : Chinese tourists' perspectives.
title_full Service quality of Singapore tour operators : Chinese tourists' perspectives.
title_fullStr Service quality of Singapore tour operators : Chinese tourists' perspectives.
title_full_unstemmed Service quality of Singapore tour operators : Chinese tourists' perspectives.
title_short Service quality of Singapore tour operators : Chinese tourists' perspectives.
title_sort service quality of singapore tour operators chinese tourists perspectives
topic DRNTU::Business::Marketing::Customer services
url http://hdl.handle.net/10356/10159
work_keys_str_mv AT choowenmin servicequalityofsingaporetouroperatorschinesetouristsperspectives
AT khoowendyweelee servicequalityofsingaporetouroperatorschinesetouristsperspectives
AT ngxueni servicequalityofsingaporetouroperatorschinesetouristsperspectives