Re-adaptation of a service guarantee model for the local food and beverage industry.
Improvement of the service guarantee model after a market research is done on the Singapore consumers in the local restaurants. The consumers are segmented into potentials, repeats and regulars.
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/10429 |
| _version_ | 1826114642021187584 |
|---|---|
| author | Lee, Hui Ming. Lim, Mui Khim. Low, Tze Hui. |
| author2 | Murthy, Bvsan |
| author_facet | Murthy, Bvsan Lee, Hui Ming. Lim, Mui Khim. Low, Tze Hui. |
| author_sort | Lee, Hui Ming. |
| collection | NTU |
| description | Improvement of the service guarantee model after a market research is done on the Singapore consumers in the local restaurants. The consumers are segmented into potentials, repeats and regulars. |
| first_indexed | 2024-10-01T03:42:27Z |
| format | Final Year Project (FYP) |
| id | ntu-10356/10429 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T03:42:27Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/104292023-05-19T07:23:08Z Re-adaptation of a service guarantee model for the local food and beverage industry. Lee, Hui Ming. Lim, Mui Khim. Low, Tze Hui. Murthy, Bvsan Nanyang Business School DRNTU::Business::Marketing::Customer services Improvement of the service guarantee model after a market research is done on the Singapore consumers in the local restaurants. The consumers are segmented into potentials, repeats and regulars. 2008-09-24T07:43:34Z 2008-09-24T07:43:34Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/10429 Nanyang Technological University application/pdf |
| spellingShingle | DRNTU::Business::Marketing::Customer services Lee, Hui Ming. Lim, Mui Khim. Low, Tze Hui. Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title | Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title_full | Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title_fullStr | Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title_full_unstemmed | Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title_short | Re-adaptation of a service guarantee model for the local food and beverage industry. |
| title_sort | re adaptation of a service guarantee model for the local food and beverage industry |
| topic | DRNTU::Business::Marketing::Customer services |
| url | http://hdl.handle.net/10356/10429 |
| work_keys_str_mv | AT leehuiming readaptationofaserviceguaranteemodelforthelocalfoodandbeverageindustry AT limmuikhim readaptationofaserviceguaranteemodelforthelocalfoodandbeverageindustry AT lowtzehui readaptationofaserviceguaranteemodelforthelocalfoodandbeverageindustry |