The impact of corporate social responsibility on customer satisfaction, relationship maintenance and loyalty in the shipping industry
This paper aims to examine the impact of perceived Corporate Social Responsibility (CSR), with a focus on ethical and environment questions related to the constructs of Customer Satisfaction (CS), Relationship Maintenance (RM) and Customer Loyalty (CL), on determining the attitudinal and behaviou...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/104494 http://hdl.handle.net/10220/20257 |