The study of customer satisfaction and its consequential effect on loyalty.

satisfaction with intangibles

Bibliographic Details
Main Authors:	Tan, Pei Sze., Tan, Yen Yen.
Other Authors:	Erramilli, Murali Krishna
Format:	Final Year Project (FYP)
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/11174

Internet

http://hdl.handle.net/10356/11174