Applying strategic management to a family - based small medium enterprise : a case study on Yip Fung Tranding Co
We aim to provide strategic management analyses to a Small Medium Enterprise (SME). Studies have shown that long-term strategic planning contributes to the success of a family business. Small businesses that engage in outsider-based strategic planning also experienced significantly higher levels of...
主要な著者: | , , , |
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その他の著者: | |
フォーマット: | Final Year Project (FYP) |
出版事項: |
2008
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主題: | |
オンライン・アクセス: | http://hdl.handle.net/10356/11177 |