Processing the third-person perception through the heuristic-systematic model.
Examination of how media intent and perceived argument quality of a message moderated the magnitude of the third-person perception when people engage in heuristic and systematic processing.
Main Authors: | , , |
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Other Authors: | |
Format: | Final Year Project (FYP) |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/1125 |