“Crumbs of Kindness” : a strategic public communication campaign for Food from the Heart, a voluntary food distribution programme.

(This FYP consists of 3 sections) This is an awareness campaign aims to increase knowledge and interest of Food from the Heart's activities and to promote the social cause of helping the poor and needy through providing food items via media publicity and public events.

书目详细资料
Main Authors: Ng, Chee Shen., Shi, Stephanie Junzhi., Tan, Eng Lee.
其他作者: Sriramesh, Krishnamurthy
格式: Final Year Project (FYP)
出版: 2008
主题:
在线阅读:http://hdl.handle.net/10356/1135