Strategies for successful electronic commerce.
This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in t...
Main Authors: | , , |
---|---|
Other Authors: | |
Format: | Final Year Project (FYP) |
Published: |
2008
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/11489 |
_version_ | 1811686977133608960 |
---|---|
author | Seow, Kek Wee. Lim, Wei Wei. Wong, Yuliang. |
author2 | Ramin Cooper Maysami |
author_facet | Ramin Cooper Maysami Seow, Kek Wee. Lim, Wei Wei. Wong, Yuliang. |
author_sort | Seow, Kek Wee. |
collection | NTU |
description | This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies. |
first_indexed | 2024-10-01T05:08:59Z |
format | Final Year Project (FYP) |
id | ntu-10356/11489 |
institution | Nanyang Technological University |
last_indexed | 2024-10-01T05:08:59Z |
publishDate | 2008 |
record_format | dspace |
spelling | ntu-10356/114892023-05-19T07:23:08Z Strategies for successful electronic commerce. Seow, Kek Wee. Lim, Wei Wei. Wong, Yuliang. Ramin Cooper Maysami Nanyang Business School DRNTU::Business::Information technology::Electronic commerce This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies. 2008-09-24T07:55:45Z 2008-09-24T07:55:45Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11489 Nanyang Technological University application/pdf |
spellingShingle | DRNTU::Business::Information technology::Electronic commerce Seow, Kek Wee. Lim, Wei Wei. Wong, Yuliang. Strategies for successful electronic commerce. |
title | Strategies for successful electronic commerce. |
title_full | Strategies for successful electronic commerce. |
title_fullStr | Strategies for successful electronic commerce. |
title_full_unstemmed | Strategies for successful electronic commerce. |
title_short | Strategies for successful electronic commerce. |
title_sort | strategies for successful electronic commerce |
topic | DRNTU::Business::Information technology::Electronic commerce |
url | http://hdl.handle.net/10356/11489 |
work_keys_str_mv | AT seowkekwee strategiesforsuccessfulelectroniccommerce AT limweiwei strategiesforsuccessfulelectroniccommerce AT wongyuliang strategiesforsuccessfulelectroniccommerce |