Consumer's receptivity to Electronic Commerce in the tourism industry : a Singapore perspective
This study investigated the level of receptivity and the factors driving the level of receptivity to E-commerce in the tourism industry in Singapore. Recommendations were provided in response to the results.
Main Authors: | , , |
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Other Authors: | |
Format: | Final Year Project (FYP) |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/11548 |