Study of customer's perception and motivation on online purchasing.

This study focuses on finding the factors that motivate consumers to buy online.

Bibliographic Details
Main Authors:	Goh, Hweee Hoon., Goh, Su Twan., Chew, Weng Keong.
Other Authors:	Sakellariou, Christos
Format:	Final Year Project (FYP)
Published:	2008
Subjects:	DRNTU::Business::Information technology::Electronic commerce
Online Access:	http://hdl.handle.net/10356/11609

Internet

http://hdl.handle.net/10356/11609