Conflict and communication in audio-visual advertisement translation : Dolce and Gabbana’s experience in China

Modern technology in today’s world had rapidly propelled globalization and catapulted an international rise of new media and social media applications such as Facebook and Instagram. They have digitally changed the way businesses operate and how they market their products and services to consumers n...

Full description

Bibliographic Details
Main Author: Koh, Zack Johnson
Other Authors: -
Format: Thesis-Master by Coursework
Language:English
Published: Nanyang Technological University 2020
Subjects:
Online Access:https://hdl.handle.net/10356/138688