Modelling service quality competition among banks in Singapore.

In this paper, we model the banking competition in Singapore along the dimensions of service quality a consumer bank provides. Our research follows the model put forth by Jackson, Nandakumar and Roth in the paper, “Market structure, Consumer Banking, and Optimal Level of Service Quality.” According...

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Bibliographic Details
Main Authors: Chan, May Er., Rosni Gulzar Mohd.
Other Authors: Yao, Shuntian
Format: Final Year Project (FYP)
Language:English
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/14248
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author Chan, May Er.
Rosni Gulzar Mohd.
author2 Yao, Shuntian
author_facet Yao, Shuntian
Chan, May Er.
Rosni Gulzar Mohd.
author_sort Chan, May Er.
collection NTU
description In this paper, we model the banking competition in Singapore along the dimensions of service quality a consumer bank provides. Our research follows the model put forth by Jackson, Nandakumar and Roth in the paper, “Market structure, Consumer Banking, and Optimal Level of Service Quality.” According to Jackson et al, banks which are interacting in markets with low demand interaction (b) would differ greatly in the optimal level of service quality, thus showing a wide spread across banks. A correlation analysis for each of the consumer banks’ deposit and loan markets was used to determine the value of b. In Singapore, b took on a low value. To test this finding, we conducted a survey to determine if there exists a larger spread for banks in markets of low b and high l. In general, we find that our results support the Jackson et al.’s model to a large degree.
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spelling ntu-10356/142482019-12-10T13:41:57Z Modelling service quality competition among banks in Singapore. Chan, May Er. Rosni Gulzar Mohd. Yao, Shuntian School of Humanities and Social Sciences DRNTU::Business::Finance::Banking In this paper, we model the banking competition in Singapore along the dimensions of service quality a consumer bank provides. Our research follows the model put forth by Jackson, Nandakumar and Roth in the paper, “Market structure, Consumer Banking, and Optimal Level of Service Quality.” According to Jackson et al, banks which are interacting in markets with low demand interaction (b) would differ greatly in the optimal level of service quality, thus showing a wide spread across banks. A correlation analysis for each of the consumer banks’ deposit and loan markets was used to determine the value of b. In Singapore, b took on a low value. To test this finding, we conducted a survey to determine if there exists a larger spread for banks in markets of low b and high l. In general, we find that our results support the Jackson et al.’s model to a large degree. Bachelor of Arts 2008-11-07T01:57:57Z 2008-11-07T01:57:57Z 2008 2008 Final Year Project (FYP) http://hdl.handle.net/10356/14248 en 73 p. application/pdf
spellingShingle DRNTU::Business::Finance::Banking
Chan, May Er.
Rosni Gulzar Mohd.
Modelling service quality competition among banks in Singapore.
title Modelling service quality competition among banks in Singapore.
title_full Modelling service quality competition among banks in Singapore.
title_fullStr Modelling service quality competition among banks in Singapore.
title_full_unstemmed Modelling service quality competition among banks in Singapore.
title_short Modelling service quality competition among banks in Singapore.
title_sort modelling service quality competition among banks in singapore
topic DRNTU::Business::Finance::Banking
url http://hdl.handle.net/10356/14248
work_keys_str_mv AT chanmayer modellingservicequalitycompetitionamongbanksinsingapore
AT rosnigulzarmohd modellingservicequalitycompetitionamongbanksinsingapore