Pathways to virality : psychophysiological responses preceding likes, shares, comments, and status updates on Facebook

Facebook use has become habitual to social network site (SNS) users, yet little is known about the psychological processes at play while using this platform. This study explored how psychophysiological responses vary as a function of liking, commenting, sharing, or posting status updates interaction...

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Bibliographic Details
Main Authors: Alhabash, Saleem, Almutairi Nasser, Lou, Chen, Kim, Wonkyung
Other Authors: Wee Kim Wee School of Communication and Information
Format: Journal Article
Language:English
Published: 2021
Subjects:
Online Access:https://hdl.handle.net/10356/147503