Promoting Singapore women's Everest team.
This campaign involved the promotion of and the fundraising for the Singapore Women’s Everest Team (SWET), an all-women mountaineering team attempting to summit Mount Everest in May 2009. To raise awareness for the team and garner support for fundraising, promotional efforts involved the conceptual...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2009
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/14854 |