Conceptual development of revenue and yield management system for shipping business

This report looks into the conceptual development of revenue management, particularly for the car carrier industry. Using the success of application on airline industry as a comparison, an integrated yield management model was developed for the use in the car carrier industry.

Opis bibliograficzny
1. autor: Chng, Hui Fen.
Kolejni autorzy: Tiong Lee Kong, Robert
Format: Final Year Project (FYP)
Język:English
Wydane: 2009
Hasła przedmiotowe:
Dostęp online:http://hdl.handle.net/10356/16050