Conceptual development of revenue and yield management system for shipping business

This report looks into the conceptual development of revenue management, particularly for the car carrier industry. Using the success of application on airline industry as a comparison, an integrated yield management model was developed for the use in the car carrier industry.

Detaylı Bibliyografya
Yazar: Chng, Hui Fen.
Diğer Yazarlar: Tiong Lee Kong, Robert
Materyal Türü: Final Year Project (FYP)
Dil:English
Baskı/Yayın Bilgisi: 2009
Konular:
Online Erişim:http://hdl.handle.net/10356/16050
Diğer Bilgiler
Özet:This report looks into the conceptual development of revenue management, particularly for the car carrier industry. Using the success of application on airline industry as a comparison, an integrated yield management model was developed for the use in the car carrier industry.