What matters when we speak about others? Identification, leave difficulty and audience on out-group evaluation.
In view of research that in-group evaluation does not have a direct implication on out-group evaluation, the effect of in-group identification, perceived leave difficulty and audience one is communicating to on out-group evaluation is examined in this paper. Results obtained using an undergraduate s...
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| Format: | Final Year Project (FYP) |
| Language: | English |
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2009
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| Online Access: | http://hdl.handle.net/10356/16659 |