Revenge buying: the role of negative emotions caused by lockdowns
With the stabilizing of COVID-19 and the lessening of isolation measures, the consumption market is gradually recovering. Consumers exhibit a tendency to compensate for the previous pent-up demand, triggering the phenomenon of revenge spending. Nevertheless, research on revenge buying during the pan...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/171305 |