Singapore's TVmobile initiative : issues, prospects and challenges.

Evaluate TVMobile’s success and failures through historical information, communication theories, new media impact and regulations and qualitative and quantitative market survey results.

Bibliographic Details
Main Author: Chee, Kenneth Chien Ming.
Other Authors: Banerjee, Indrajit
Format: Thesis
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1769