News/discussion values and interactivity in corporate social responsibility communication via social media
Social media have great potential to facilitate corporate social responsibility (CSR) dialogue between companies and their stakeholders, but two fundamental issues remain: how to encourage greater participation/dialogue and how to avoid the development of echo chambers, whereby participants merely r...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2024
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/179531 |