Persuasion for protection: an analysis of online safety videos on YouTube
Purpose: Public service announcements (PSAs) have been shown to be effective instruments that raise awareness, educate society, and change behaviors and attitudes. Many governments and organizations have utilized PSAs on social media to promote online safety among children and youth. However, we hav...
Main Authors: | Huang, Liuyu, Goh, Dion Hoe-Lian, Yin, Stella Xin |
---|---|
Other Authors: | Wee Kim Wee School of Communication and Information |
Format: | Journal Article |
Language: | English |
Published: |
2024
|
Subjects: | |
Online Access: | https://hdl.handle.net/10356/180551 |
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