Enhancing the corporate image of a statutory board through a public communication campaign : the PUB story.

123 p.

Bibliographic Details
Main Author:	Tan, Amy Kheng Im.
Other Authors:	Lee Chun Wah
Format:	Thesis
Published:	2010
Subjects:	DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Online Access:	http://hdl.handle.net/10356/35704

Internet

http://hdl.handle.net/10356/35704