Conceptual development of revenue and yield management system for shipping business

Yield management originated from the airline industry and is widely adopted by other industries such as hotel and car rental. For this paper, we will first look deeper into the airline industry to understand the characteristics that they possess to allow yield management to be efficiently and effect...

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Bibliografische gegevens
Hoofdauteur: Poh, Pei Heng.
Andere auteurs: Tiong Lee Kong, Robert
Formaat: Final Year Project (FYP)
Taal:English
Gepubliceerd in: 2010
Onderwerpen:
Online toegang:http://hdl.handle.net/10356/38864