Experiential marketing system.

Attention lies in the crux of our media based society. Look around you; everyone is trying to get your attention. But is it really working. Advertising fuels this attention crazy age of ours. But are they succeeding in what they set out to do. Research says that about 9 billion images are produce...

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Bibliographic Details
Main Author: Routroy, Rohan.
Other Authors: School of Art, Design and Media
Format: Final Year Project (FYP)
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/39978