Interactivity and user preference for website navigational structures.

Interactivity is a much sought after, but little understood, commodity in the nineties. One reason may be the difficulty in defining interactivity which, as it turns out, may be made up of several components. The most basic component relates to choice. While many might agree that the availability...

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Bibliographic Details
Main Author: Sharon De Castro.
Other Authors: Wee Kim Wee School of Communication and Information
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/42717