A study on the factors contributing to the marketing effectivness of Singapore's family planning campaign.
The purpose of this study is to examine the effectiveness of Singapore’s Family Planning Campaign (FPC) and the factors that affect its effectiveness, in order to provide solutions that can improve future social marketing campaigns especially for FPC in Singapore. This study investigated the relatio...
| Հիմնական հեղինակներ: | , , |
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| Այլ հեղինակներ: | |
| Ձևաչափ: | Final Year Project (FYP) |
| Լեզու: | English |
| Հրապարակվել է: |
2011
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| Խորագրեր: | |
| Առցանց հասանելիություն: | http://hdl.handle.net/10356/44212 |