Collective model of persuasion for interactive digital media

Persuasive technology is an emerging dynamic research field which focuses on how modern interactive technology may be used to shape, reinforce or change human behaviours.

Bibliographic Details
Main Author: Bay, Zhen Zhao
Other Authors: Miao Chun Yan
Format: Final Year Project (FYP)
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/44442