Multi-player online games : pricing strategies of high-tech network goods
The rapid growth of broadband internet access around the world has lead to the emergence of Multiplayer Online Games (MPOGs). MPOGs are computer games where players interact socially online. Most firms providing these games traditionally followed a two-part tariff pricing model; this is due to the l...
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Format: | Final Year Project (FYP) |
Language: | English |
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2011
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Online Access: | http://hdl.handle.net/10356/44458 |