Multi-player online games : pricing strategies of high-tech network goods

The rapid growth of broadband internet access around the world has lead to the emergence of Multiplayer Online Games (MPOGs). MPOGs are computer games where players interact socially online. Most firms providing these games traditionally followed a two-part tariff pricing model; this is due to the l...

Full description

Bibliographic Details
Main Author: Ek Chanbora
Other Authors: Teo Gin Swee Ernie
Format: Final Year Project (FYP)
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/44458