Why does a consumer adopt online shopping : exploring the antecedents of TAM in B2C e-commerce.

73 p.

Bibliographic Details
Main Author:	Zhao, Nan.
Other Authors:	Vijay Sethi
Format:	Thesis
Published:	2011
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/47361

Internet

http://hdl.handle.net/10356/47361