Demographic factors and their correlations with loss aversion and framing effects.
Financial loss aversion refers to the greater sensitivity of monetary losses over monetary gains. The purpose of this study was to understand more about the correlations between five demographic factors (i.e. level of income, level of education, age, race and gender) and individuals’ level of financ...
Main Authors: | , , |
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Other Authors: | |
Format: | Final Year Project (FYP) |
Language: | English |
Published: |
2012
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/48308 |