Credit card market opportunity analysis of tertiary students in Singapore.
As credit spending proliferates in Singapore today, youth credit card ownership is also on the rise. The relaxation of regulations by the Monetary Authority of Singapore has allowed banks to target a younger generation with new credit card plans. This study aims to investigate the various aspects...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/48354 |