Design language in packaging.
Packaging in the beverage industry plays a unique role due to the liquid nature of the product. It does not merely serve as a container, but also gives form to its content, consequently conveying the image and conceptualizing the qualities of the product. Craid is a fictitious brand of Irish beer th...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2012
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/48774 |