Airfare pricing strategies between full service carrier and low cost carrier : the opposing price trend effect

Airfare pricing strategies between full service carrier and low cost carrier : the opposing price trend effect

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With the increasing presence of Low Cost Carriers in the Aviation Industry, airlines would be concerned about the resulting competitive effects these carriers have on their business. Hence, this paper aims to analyze whether the current pricing strategies of both Low Cost Carriers and Full...

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Bibliographic Details
Main Authors: Ang, Chin Pei, Mohammad Hazzely Mohameed Jufferie., Quek, Sheng Xiong
Other Authors: School of Humanities and Social Sciences
Format: Final Year Project (FYP)
Language:English
Published: 2012
Subjects:
DRNTU::Social sciences::Economic theory::Microeconomics
Online Access:http://hdl.handle.net/10356/50551

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