Social influence and how online and offline settings affect it.
The study aimed to find out individuals’ preference of normative and informational social influences in online and offline conditions and whether the types of social influences adopted by individuals would have an effect on their self-esteem level. Participants (N = 42) were randomly assigned to eit...
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| Format: | Final Year Project (FYP) |
| Language: | English |
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2012
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| Online Access: | http://hdl.handle.net/10356/50860 |