A study on the profile of department store shoppers in Singapore.
The retail scene in Singapore is sluggish since the beginning of 1992. With the intense competition, high business costs, and changing consumers’ shopping habits, many department stores have suffered whopping net losses. Therefore, it is important for the stores’ management to understand the needs o...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/51220 |