The effectiveness of food tourism in Singapore.
This is a study on how Singapore’s branding of itself using the appeal of food affects tourists’ perceptions of the country. Through the effects on tourist’s perceptions, we will also explore how important a factor food is in motivating tourists to visit Singapore, as well as evaluate their overall...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/51328 |