Profiling eco-fashion shoppers and investigating their eco-fashion preferences.

Over the past few years, eco-fashion has evolved from a trend into a movement. The impacts of fast fashion on the environment presents an increasing need for ecofashion. Businesses and retailers have also caught on to the fact that it pays to go green and be ethical. Although the traits of...

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Bibliographic Details
Main Authors: Heng, Jing Yi., Tan, Yuan Xin., Koh, Jermaine Jia Na.
Other Authors: Khoo Phaik Suan, Susan
Format: Final Year Project (FYP)
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10356/51594